The Temerario Ad Personam Brings Italian Tailoring Into the Cockpit

The Temerario Ad Personam is Lamborghini’s most exclusive interpretation of the Temerario to date — two bespoke units, each with a distinct personality, reimagining the super sports car through the visual language of alta moda. Developed by Lamborghini’s Ad Personam personalization program in collaboration with Centro Stile Lamborghini, the pair makes its public debut at the 2026 Goodwood Festival of Speed.

“At Lamborghini, exclusivity is not defined only by performance, but also by the ability to create a car that reflects the individuality and vision of each customer,” said Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini. “This Temerario Ad Personam showcases the highest expression of our personalization philosophy… Through Ad Personam, every Lamborghini can become a unique reflection of its owner while remaining unmistakably faithful to our design DNA, technological innovation and performance values.”

Temerario Ad Personam: A Car Emerging From the Designer’s Sketch

The exterior concept is genuinely conceptual, not just a striking paint job: fine graphic lines run across the bodywork, evoking the construction marks designers use to define proportions and surfaces — the impression of a car emerging directly from the drawing board. Two liveries express this in different registers. The first combines Grigio Crater Matt with a Grigio Artis contrast, an understated treatment that emphasizes the Temerario’s sculptural volumes. The second adopts Celeste Fedra with Bianco Phanes accents and a matt Alleggerita package, a lighter, more expressive take inspired by technical illustration and contemporary fashion.

The Gessato Interior: Italian Tailoring Meets 920 CV

The real story with the Temerario Ad Personam sits inside the cabin. For the first time in Lamborghini production car history, the Temerario Ad Personam introduces “Gessato” pinstripe inserts across the door panels, rear wall, and roof liner — developed in virgin wool, an unprecedented material for the brand. The pattern runs a black base crossed by a silver pinstripe, echoing classic tailoring codes but deliberately discontinuous, breaking the formal rigidity of a traditional pinstripe to create a sense of movement matching the Temerario’s sharp surfaces.

The silver tone repeats in dedicated leather inserts, tying the natural fiber, the leather, and the surrounding carbon fiber together in one deliberate chromatic thread. Thanks to the interlacing of different yarns, the pinstripe reacts dynamically to light, giving the interior genuine visual depth and three-dimensionality — warm and tactile against the Temerario’s otherwise sharp, digital cockpit architecture.

On the version built with the Alleggerita package, wool gives way to Corsa Tex by Dinamica, an ultra-lightweight technical fabric that preserves the same discontinuous pinstripe effect while supporting real weight-reduction and performance objectives — a thoughtful adaptation of the concept, not a compromise.

Underneath the craft story sits genuine engineering. The Temerario runs an all-new 4.0-liter twin-turbo V8, developed entirely in Sant’Agata Bolognese, capable of 10,000 rpm and delivering 800 CV between 9,000 and 9,750 rpm — Lamborghini’s first production V8 to reach five-digit engine speeds. Combined with three electric motors, total system output reaches 920 CV, enough for 0 to 100 km/h (0-62 mph) in 2.7 seconds, 0 to 200 km/h (0-124 mph) in 7.1 seconds, and a top speed of 343 km/h (210-plus mph). A new aluminum spaceframe chassis adds more than 20 percent higher torsional stiffness than its predecessor.

Through Ad Personam, Lamborghini customers can already explore virtually unlimited combinations of finishes, materials, embroidery, and stitching — but the Temerario Ad Personam represents the program’s highest expression to date, a genuine proof of concept for how far bespoke craftsmanship and hybrid performance can push each other.

About The Author

Allan Lane

Philadelphia born and bred, Allan Lane is the Publisher and Editor in Chief of digital magazines. He launched his first publication, SportBikes Inc Magazine in 2010, followed by dosage MAGAZINE in 2019. Recently, Allan launched his third online publication, Club For Man. As a journalist, Allan covers fashion, lifestyle, culture, art, and motorcycles.

See author's posts